List of publications

DokumenttypErscheinungsjahrTitelAutorenHerausgeber
Other2023The Role of Sustainability for the Acceptance of Last-Mile Delivery Methods: Do Consumers Really Care?Klein, Patrick; Krempel, Laurin; Popp, Bastian
Other2023Incredibility as Driver of Reactance towards Influencer Advertising in Social Media and Negative Consumer ResponsesWeintz, Davina; Popp, Bastian
Other2023Give Me Something I Don't Have! Image Transfer and Spillover Effects in Online MarketplacesWeyerhäuser, Florian; Popp, Bastian; Klein, Patrick
article2023A comparison of the environmental sustainability of brick-and-mortar retailing and online retailing: Contrasting academic research and consumer perceptionsKlein, Patrick; Popp, Bastian
conferenceObjectPart2022Sport Sponsorship Activations as a Driver of Customer EngagementSchönberner, Jan; Woratschek, Herbert; Popp, BastianSchnitzer, Martin; Happ, Elisabeth; Praxmarer-Kohli, Cornelia; Schöttel, Stefanie; Lintumäki, Petri; Konstantopoulos, Ioannis; Graiff, L.; Bodet, Guillaume
Other2022A Comparison of Perceived Environmental Sustainability of Brick-and-Mortar Retailing and Online RetailingKlein, Patrick; Popp, Bastian
Other2022The Use of Voice Assistants for Online Shopping: Consumers’ Benefits and their Trust in and Identification with the Operator BrandPopp, Bastian; Weyerhäuser, Florian; Schultz, Carsten D.
Other2022Understanding Customers’ Interest in Influencer Discount Codes on Social Media and its Influence on Attitude to Advert and Purchase IntentionWeintz, Davina; Popp, Bastian
article2022Last-Mile Delivery Methods in E-Commerce : Does Perceived Sustainability Matter for Consumer Acceptance and Usage ?Klein, Patrick; Popp, Bastian
article2021Extending the notion of customer value to surfing campsWilson, Brad; Rita, Paulo; Barrios, Andres; Popp, Bastian
bookPart2021Nachhaltigkeit im E-Commerce: Die letzte Meile aus KonsumentensichtKlein, Patrick; Popp, BastianWellbrock, Wanja; Ludin, Daniela
bookPart2020Kundenzufriedenheit in Zeiten von Omni-Channel-Retailing und digitalen ÖkosystemenPopp, BastianRoth, Stefan; Horbel, Chris; Popp, Bastian
article2020Conceptualizing Resource Integration: The Peculiar Role of Pure Public ResourcesWoratschek, Herbert; Horbel, Chris; Popp, Bastian
bookPart2020Internationalization of Professional Football Clubs: The Case of German Bundesliga and ChinaHorbel, Chris; Popp, Bastian; Peter, MichaelRoth, Stefan; Horbel, Chris; Popp, Bastian
Other2020Conceptualising Online Marketplace Service Quality and Investigating Its Relevance for Customer LoyaltyPopp, Bastian; Weyerhäuser, Florian
Other2020Service Quality-Value FrameworkWoratschek, Herbert; Horbel, Chris; Popp, Bastian; Ströbel, Tim
Other2020When Discounts Become Predictable – An Analysis of Recurring Sale Promotions and Shopping Days on Consumers’ Purchase Decisions and Consequences for RetailersWeintz, Davina; Machleidt, Regina; Popp, Bastian
conferenceObjectPart2020When Discounts Become Predictable – An Analysis of Recurring Sale Promotions and Shopping Days on Consumers’ Purchase Decisions and Consequences for RetailersWeintz, Davina; Popp, BastianBlanchard, Simon; Epp, Amber; Mallapragada, Girish
EditedCollection2020Perspektiven des Dienstleistungsmanagements : Aus Sicht von Forschung und PraxisRoth, Stefan; Horbel, Chris; Popp, Bastian
bookPart2020Mulmige Gefühle und unheimliche Produkte und DienstleistungenGröppel-Klein, Andrea; Krause, KevinRoth, Stefan; Horbel, Chris; Popp, Bastian
article2019Determining customer satisfaction and loyalty from a value co-creation perspectiveWoratschek, Herbert; Horbel, Chris; Popp, Bastian
bookPart2019Online-AuktionsmarktplätzePopp, Bastian; Weintz, DavinaKollmann, Tobias
bookPart2019Brand Communities: Grundidee, Konzept und empirische BefundePopp, BastianEsch, Franz-Rudolf
Other2019Internationalization of Sport Clubs: The Case of German Bundesliga and ChinaPopp, Bastian; Horbel, Chris; Peter, Michael
article2018Investigating the role of identification for social networking Facebook brand pagesPopp, Bastian; Wilson, Bradley
bookPart2018Videographic Analysis of "Weird Guys": What Do Relationships Mean to Football Fans?Woratschek, Herbert; Horbel, Chris; Popp, BastianZhang, James J.; Pitts, Brenda G.
article2018Social-Media-Based Antibrand Communities Opposing Sport-Team Sponsors: Insights From Two Prototypical CommunitiesPopp, Bastian; Horbel, Chris; Germelmann, Claas Christian
Other2018The Impact of Rivalry among Sport Teams on Sport Sponsorship Evaluation: Lessons from the German BundesligaPopp, Bastian; Horbel, Chris; Klein, Patrick; Rach, Noreen
article2017Consumers’ relationships with brands and brand communities – The multifaceted roles of identification and satisfactionPopp, Bastian; Woratschek, Herbert
article2017Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouthPopp, Bastian; Woratschek, Herbert
bookPart2017Sport, Social Media and Online CommunitiesPopp, Bastian; Woratschek, HerbertWagner, Ulrik; Storm, Rasmus K.; Nielsen, Klaus
bookPart2017Value Co-CreationHorbel, Chris; Woratschek, Herbert; Popp, BastianCorsten, Hans; Roth, Stefan
bookPart2017Wertkette, Wertshop und WertnetzwerkPopp, Bastian; Horbel, Chris; Woratschek, HerbertCorsten, Hans; Roth, Stefan
bookPart2017Merkmalsorientierte Ansätze der QualitätsmessungWoratschek, Herbert; Popp, Bastian; Horbel, ChrisCorsten, Hans; Roth, Stefan
Other2017Consumer-Scepticism Towards Sponsoring and Its Impact on Sport SponsorshipPopp, Bastian; Horbel, Chris
Welcome
ORCID: iD icon https://orcid.org/0000-0003-0384-9862
Name:Popp, Bastian
Faculty: HW - Fakultät für Empirische Humanwissenschaften und Wirtschaftswissenschaft
Department: HW - Wirtschaftswissenschaft
Professorship:HW - Prof. Dr. Bastian Popp
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