Dokumenttyp | Erscheinungsjahr | Titel | Autoren | Herausgeber |
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Other | 2023 | The Role of Sustainability for the Acceptance of Last-Mile Delivery Methods: Do Consumers Really Care? | Klein, Patrick; Krempel, Laurin; Popp, Bastian | |
Other | 2023 | Incredibility as Driver of Reactance towards Influencer Advertising in Social Media and Negative Consumer Responses | Weintz, Davina; Popp, Bastian | |
Other | 2023 | Give Me Something I Don't Have! Image Transfer and Spillover Effects in Online Marketplaces | Weyerhäuser, Florian; Popp, Bastian; Klein, Patrick | |
article | 2023 | A comparison of the environmental sustainability of brick-and-mortar retailing and online retailing: Contrasting academic research and consumer perceptions | Klein, Patrick; Popp, Bastian | |
conferenceObjectPart | 2022 | Sport Sponsorship Activations as a Driver of Customer Engagement | Schönberner, Jan; Woratschek, Herbert; Popp, Bastian | Schnitzer, Martin; Happ, Elisabeth; Praxmarer-Kohli, Cornelia; Schöttel, Stefanie; Lintumäki, Petri; Konstantopoulos, Ioannis; Graiff, L.; Bodet, Guillaume |
Other | 2022 | A Comparison of Perceived Environmental Sustainability of Brick-and-Mortar Retailing and Online Retailing | Klein, Patrick; Popp, Bastian | |
Other | 2022 | The Use of Voice Assistants for Online Shopping: Consumers’ Benefits and their Trust in and Identification with the Operator Brand | Popp, Bastian; Weyerhäuser, Florian; Schultz, Carsten D. | |
Other | 2022 | Understanding Customers’ Interest in Influencer Discount Codes on Social Media and its Influence on Attitude to Advert and Purchase Intention | Weintz, Davina; Popp, Bastian | |
article | 2022 | Last-Mile Delivery Methods in E-Commerce : Does Perceived Sustainability Matter for Consumer Acceptance and Usage ? | Klein, Patrick; Popp, Bastian | |
article | 2021 | Extending the notion of customer value to surfing camps | Wilson, Brad; Rita, Paulo; Barrios, Andres; Popp, Bastian | |
bookPart | 2021 | Nachhaltigkeit im E-Commerce: Die letzte Meile aus Konsumentensicht | Klein, Patrick; Popp, Bastian | Wellbrock, Wanja; Ludin, Daniela |
bookPart | 2020 | Kundenzufriedenheit in Zeiten von Omni-Channel-Retailing und digitalen Ökosystemen | Popp, Bastian | Roth, Stefan; Horbel, Chris; Popp, Bastian |
article | 2020 | Conceptualizing Resource Integration: The Peculiar Role of Pure Public Resources | Woratschek, Herbert; Horbel, Chris; Popp, Bastian | |
bookPart | 2020 | Internationalization of Professional Football Clubs: The Case of German Bundesliga and China | Horbel, Chris; Popp, Bastian; Peter, Michael | Roth, Stefan; Horbel, Chris; Popp, Bastian |
Other | 2020 | Conceptualising Online Marketplace Service Quality and Investigating Its Relevance for Customer Loyalty | Popp, Bastian; Weyerhäuser, Florian | |
Other | 2020 | Service Quality-Value Framework | Woratschek, Herbert; Horbel, Chris; Popp, Bastian; Ströbel, Tim | |
Other | 2020 | When Discounts Become Predictable – An Analysis of Recurring Sale Promotions and Shopping Days on Consumers’ Purchase Decisions and Consequences for Retailers | Weintz, Davina; Machleidt, Regina; Popp, Bastian | |
conferenceObjectPart | 2020 | When Discounts Become Predictable – An Analysis of Recurring Sale Promotions and Shopping Days on Consumers’ Purchase Decisions and Consequences for Retailers | Weintz, Davina; Popp, Bastian | Blanchard, Simon; Epp, Amber; Mallapragada, Girish |
EditedCollection | 2020 | Perspektiven des Dienstleistungsmanagements : Aus Sicht von Forschung und Praxis | | Roth, Stefan; Horbel, Chris; Popp, Bastian |
bookPart | 2020 | Mulmige Gefühle und unheimliche Produkte und Dienstleistungen | Gröppel-Klein, Andrea; Krause, Kevin | Roth, Stefan; Horbel, Chris; Popp, Bastian |
article | 2019 | Determining customer satisfaction and loyalty from a value co-creation perspective | Woratschek, Herbert; Horbel, Chris; Popp, Bastian | |
bookPart | 2019 | Online-Auktionsmarktplätze | Popp, Bastian; Weintz, Davina | Kollmann, Tobias |
bookPart | 2019 | Brand Communities: Grundidee, Konzept und empirische Befunde | Popp, Bastian | Esch, Franz-Rudolf |
Other | 2019 | Internationalization of Sport Clubs: The Case of German Bundesliga and China | Popp, Bastian; Horbel, Chris; Peter, Michael | |
article | 2018 | Investigating the role of identification for social networking Facebook brand pages | Popp, Bastian; Wilson, Bradley | |
bookPart | 2018 | Videographic Analysis of "Weird Guys": What Do Relationships Mean to Football Fans? | Woratschek, Herbert; Horbel, Chris; Popp, Bastian | Zhang, James J.; Pitts, Brenda G. |
article | 2018 | Social-Media-Based Antibrand Communities Opposing Sport-Team Sponsors: Insights From Two Prototypical Communities | Popp, Bastian; Horbel, Chris; Germelmann, Claas Christian | |
Other | 2018 | The Impact of Rivalry among Sport Teams on Sport Sponsorship Evaluation: Lessons from the German Bundesliga | Popp, Bastian; Horbel, Chris; Klein, Patrick; Rach, Noreen | |
article | 2017 | Consumers’ relationships with brands and brand communities – The multifaceted roles of identification and satisfaction | Popp, Bastian; Woratschek, Herbert | |
article | 2017 | Consumer–brand identification revisited: An integrative framework of brand identification, customer satisfaction, and price image and their role for brand loyalty and word of mouth | Popp, Bastian; Woratschek, Herbert | |
bookPart | 2017 | Sport, Social Media and Online Communities | Popp, Bastian; Woratschek, Herbert | Wagner, Ulrik; Storm, Rasmus K.; Nielsen, Klaus |
bookPart | 2017 | Value Co-Creation | Horbel, Chris; Woratschek, Herbert; Popp, Bastian | Corsten, Hans; Roth, Stefan |
bookPart | 2017 | Wertkette, Wertshop und Wertnetzwerk | Popp, Bastian; Horbel, Chris; Woratschek, Herbert | Corsten, Hans; Roth, Stefan |
bookPart | 2017 | Merkmalsorientierte Ansätze der Qualitätsmessung | Woratschek, Herbert; Popp, Bastian; Horbel, Chris | Corsten, Hans; Roth, Stefan |
Other | 2017 | Consumer-Scepticism Towards Sponsoring and Its Impact on Sport Sponsorship | Popp, Bastian; Horbel, Chris | |