@article{PoppWilson_2018, title={Investigating the role of identification for social networking Facebook brand pages}, author={Popp, Bastian and Wilson, Bradley}, issn={0747-5632}, doi={http://dx.doi.org/10.22028/D291-31965}, volume={84}, pages={141-152}, publisher={Elsevier}, journal={Computers in human behavior}, year={2018} }